The Digital Marketing Manager is responsible for the end-to-end strategy, creation and implementation of New York City Center's presence online including emails, website, and paid digital channels. This person plays a key role in execution and evaluation of digital and email marketing campaigns that are primarily designed to convert viewers to ticket buyers for the institution’s dance and musical theater programming. This individual is able to strategically merge digital content with paid media and identify the many ways content can be shared across email, website, and social media to create community and attract new audiences to City Center as well as to activate word of mouth. The Digital Marketing Manager is tech savvy and up on the latest digital trends—all while upholding City Center’s mission and our commitment to be an anti-racist organization.
